Tokyo-based Metaplanet is setting its sights on a substantial expansion of its Bitcoin holdings, intending to scale from 15,555 BTC to 210,000 BTC by 2027. This bold endeavor capitalizes on existing Bitcoin reserves, using them as collateral for various acquisitions, including ventures into digital banking. CEO Simon Gerovich likens this initiative to competing in a ‘Bitcoin gold rush’ aiming for swift, self-sustaining growth through enhanced Bitcoin accumulation. As of July 2025, Metaplanet successfully boosted its Bitcoin assets by purchasing an additional 2,204 BTC.
Initiating its Bitcoin collection as a shield against inflation, Metaplanet embarked on “Phase 1” of its plan in 2024. The goal to hold 210,000 BTC aims to secure a dominant market presence in Japan, with 1% of Bitcoin’s total supply as a benchmark for strategic advantage. Gerovich highlights the urgency of rapid accumulation to fend off competitors, noting the psychological edge in reaching this critical threshold.
In a significant purchase, Metaplanet acquired 2,204 BTC at the start of July, spending $237 million with an average per-Bitcoin cost of $107,700. Consequently, Metaplanet’s average purchase price rose to $99,985, propelling the company’s share value to new heights. Its market valuation surged to $7 billion, marking a 345% increase since early this year.
How Will Metaplanet Enter the Digital Banking Realm?
The company’s “Phase 2” strategy involves utilizing Bitcoin as collateral to secure loans, targeting the acquisition of a profitable digital bank. Gerovich suggests this move could expand services to individual clients, creating additional revenue streams while fortifying the firm’s financial reserves.
While the use of cryptocurrency-backed loans remains relatively sparse, a recent pilot initiative by Standard Chartered and OKX shows growing interest. Metaplanet’s approach deviates from the norm, opting against convertible bonds linked to stock prices, favoring the issuance of preferred shares for business expansion.
– Metaplanet aims to hold 1% of all Bitcoin, securing a strategic position.
– Recent BTC acquisitions have boosted both average purchase prices and market valuation.
– The focus on digital banking is set to diversify and stabilize revenue streams.
Metaplanet’s aggressive Bitcoin aims are reshaping its growth trajectory, displaying a focused push towards market leadership and innovative financial strategies. With its eyes set on both increasing Bitcoin holdings and digital bank acquisitions, the company is positioning itself as a formidable player in the evolving financial landscape.
Disclaimer: The information contained in this article does not constitute investment advice. Investors should be aware that cryptocurrencies carry high volatility and therefore risk, and should conduct their own research.